Deals
Where the value actually went.
Announced data monetisation deals and moves, each read from the data owner’s seat: who did the work, what crossed, and who kept the rake.
Entries are classified by a stated method — including the ones where the public facts do not settle it, which are published as unclear rather than guessed.
✓ Reviewed: read and analysed by Gianluca. Others are short summaries of the public record.
4 entriessell 2wrap 1improve 1
| Announced | Deal | Route | Configuration | Published |
|---|---|---|---|---|
| 2026-09-23 | Citi launches Citi Commerce Media, a commerce media platform built on 6.5 billion annual credit-card transactions✓Citigroup · Kard | Wrap | Owner-enriched | 2026-09-25 |
| 2026-09-10 | PitchBook becomes data partner for OpenAI's ChatGPT for Financial Services, delivering firmographic data via Essential connector✓PitchBook · Morningstar · OpenAI | Sell | Partner-enriched, partner-fronted | 2026-09-22 |
| 2026-07-30 | PhonePe launches PulsePro enterprise intelligence platform monetising aggregated UPI transaction data for Indian businesses✓PhonePe | Sell | Owner-enriched | 2026-08-05 |
| 2026-04-27reported | Customers Bank signs OpenAI deal to automate lending, deposits and payments using its own operational data✓Customers Bank · OpenAI | Improve | Owner-enriched | 2026-06-18 |
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