About - Gianluca Carrera

know Me

About me.

I’ve lived and worked in US, UK, Belgium and Italy, with professional experience spanning 30 countries.

Over 20 years spent in senior and executive roles at Yahoo!, dunnhumby, Pubmatic, Reward, Facile – leading initiatives in data monetization, platform strategy, AI and digital product development. My industry experience spans retail, banking, media & advertising, consumer businesses, FMCG, and SMEs.

I bring a strategic, forward-thinking approach, always curious, open-minded, and focused on delivering long-lasting impact—not bound by conventional thinking.

Areas of Experience

Data

The invisible hand behind some of the world biggest successes. In every industry.

Platforms

Platforms are everywhere – in the world, and throughout my career. Complex and rich.

AI

If you focus on efficiency you are missing the point and will be left behind. It’s about the specification layer disruption.

Digital Products

The package that brings it all together, changes people lives and decides company fates.

Customer Value

The ultimate success judge. The higher the customer value, the higher the revenues. Little else matters, eventually.

SaaS

SaaS and Agentic AI will fight it out fiercely. There’ll be room enough for both.

Real world impact

Some achievements over 20 years

800mn

Users tracked

800mn shoppers intent predicted billions of time a year by the world biggest retail customer data platform with Walmart, Tesco and other world leading retailers

GBP 2bn

Cashback disbursed to date

By the 3 times ‘Best UK Loyalty program” award winning MyReward loyalty program, developed for RBS/NatWest at Reward

$20mn/year

EBITDA IMPACT

From one single data initiative. In just 1 month of work

Questions? Need help? Get in touch.

email me

Gianluca Carrera