Deals
Where the value actually went.
Announced data monetisation deals and moves, each read from the data owner’s seat: who did the work, what crossed, and who kept the rake.
Entries are classified by a stated method — including the ones where the public facts do not settle it, which are published as unclear rather than guessed.
✓ Reviewed: read and analysed by Gianluca. Others are short summaries of the public record.
1 entrieswrap 1
| Announced | Deal | Route | Configuration | Published |
|---|---|---|---|---|
| 2026-09-01 | Simon Property launches Simon Media Network across 200+ US shopping destinations using first-party visit and commerce data✓Simon Property Group | Wrap | Owner-enriched | 2026-09-05 |
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