Data deals: Week 41, 2026 (5 Oct to 11 Oct)
5 deals announced this week. ✓ Reviewed: read and analysed by Gianluca. Others are short summaries of the public record.
- 2026-10-07 · Love’s Travel Stops & Country Stores
Love's Travel Stops launches Love's Media Group retail media network
Love's Travel Stops & Country Stores announced on October 7, 2025 the launch of Love's Media Group, a proprietary retail media network spanning its loyalty and mobile presence, in-store media and forecourt pump screens across 664 locations in 42 states. Tommy Greenberg was hired as senior director of the division.
- 2026-10-07 · Chan Zuckerberg Biohub · U.S. Department of Energy · National Institutes of Health · Google DeepMind
Biohub, DOE, NIH, Google DeepMind, Isomorphic Labs and Meta expand biological data collaboration✓
On 7 October 2026, Biohub, the U.S. Department of Energy and the National Institutes of Health announced a $1.8 billion coordinated commitment to generate AI-ready biological datasets, with DOE investing over $500 million over five years, NIH coordinating datasets from more than $500 million in prior federal investment, and Google DeepMind, Isomorphic Labs and Meta collectively contributing $300 million to the Virtual Biology Initiative.
- 2026-10-07 · Best Buy Ads · LG Ad Solutions
LG Ad Solutions and Best Buy Ads partner to bring LG TV inventory to retail media advertisers
On 7 October 2026, LG Ad Solutions announced a partnership with Best Buy Ads making LG Electronics' TV ecosystem inventory, including Home Screen and CTV Video, available to U.S. retail media advertisers through Best Buy Ads. Inventory is transacted programmatically through Magnite, with Best Buy's closed-loop measurement connecting campaign exposure to sales outcomes. The offering is available to advertisers immediately.
- 2026-10-06 · Sage · BMJ Group · Wangfang Data · Institute of Physics Publishing
Redpine announces licensing deals with six publishers for AI agent access to 20 million research papers
Swedish start-up Redpine announced on 6 October 2026 that six scientific publishers, including Sage, BMJ Group and Wanfang Data, have joined its content partnerships, giving AI agents licensed access to more than 20 million peer-reviewed articles on a pay-per-use basis, with each publisher setting permitted uses and per-transaction pricing.
- 2026-10-05 · DoubleVerify · OpenAI · Weight Watchers
DoubleVerify launches attribution measurement for ChatGPT Ads; Weight Watchers named advertiser
On October 5, 2026, DoubleVerify (NYSE: DV) announced the launch of attribution measurement for advertising on ChatGPT, delivered through DV Rockerbox. Weight Watchers was cited as an early advertiser, with ChatGPT's attributed cost per acquisition at 15.3% below Weight Watchers' established benchmark during the measured period. DV and OpenAI are also developing a brand suitability evaluation pilot for ChatGPT Ads.