{
 "source": "https://gianlucacarrera.com/deals",
 "method": "https://gianlucacarrera.com/deals/method",
 "generated_at": "2026-10-02T22:06:49.615Z",
 "count": 61,
 "deals": [
  {
   "url": "https://gianlucacarrera.com/deals/synopsys-openai-gpt-synopsys-partnership",
   "headline": "Synopsys and OpenAI sign multi-year agreement to jointly develop GPT-Synopsys model for chip design",
   "announced_on": "2026-09-30",
   "date_basis": null,
   "parties": [
    "Synopsys",
    "OpenAI"
   ],
   "industry": "Technology & AI",
   "reviewed": false,
   "summary": "On September 30, 2026, Synopsys (Nasdaq: SNPS) and OpenAI announced a multi-year agreement to jointly develop GPT-Synopsys, a specialized model optimized to use Synopsys EDA tools for semiconductor design workflows. The agreement includes a revenue sharing arrangement and joint go-to-market collaboration, with OpenAI licensing Synopsys' EDA tools to develop the model.",
   "added_to_register": "2026-10-01T05:42:36+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/lseg-snowflake-ai-data-cloud",
   "headline": "LSEG and Snowflake announce expanded five-year collaboration to connect financial data with cloud-native AI workflows",
   "announced_on": "2026-09-30",
   "date_basis": null,
   "parties": [
    "LSEG",
    "Snowflake"
   ],
   "industry": "Financial services",
   "reviewed": false,
   "summary": "On 30 September 2026, LSEG and Snowflake announced an expanded five-year enterprise-wide collaboration at the Snowflake World Tour, connecting LSEG's trusted financial data with cloud-native AI workflows.",
   "added_to_register": "2026-10-01T05:42:36+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/third-circuit-affirms-westlaw-ross",
   "headline": "Third Circuit affirms Thomson Reuters win against ROSS Intelligence over Westlaw headnote AI training",
   "announced_on": "2026-09-30",
   "date_basis": null,
   "parties": [
    "Thomson Reuters",
    "Ross Intelligence"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "On 30 September 2026 the Third Circuit affirmed a district court ruling that ROSS Intelligence infringed Thomson Reuters' copyright by training its AI legal research tool on Westlaw headnotes, rejecting ROSS's fair use defense.",
   "added_to_register": "2026-10-02T05:38:45+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/netflix-aja-clean-room-conversion",
   "headline": "AJA and Netflix jointly develop DCR-based conversion measurement solution for Netflix ads",
   "announced_on": "2026-09-29",
   "date_basis": null,
   "parties": [
    "AJA",
    "Netflix"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "On 29 September 2026, AJA, a wholly owned subsidiary of CyberAgent, announced it had jointly developed a beta conversion measurement solution with Netflix using Data Clean Room (DCR) technology. The solution matches data in an encrypted environment to measure Netflix ad conversions, including website visits and app installs.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/bloomberg-mcp-data-license-plus",
   "headline": "Bloomberg launches Enterprise MCP access layer for Data License Plus",
   "announced_on": "2026-09-29",
   "date_basis": null,
   "parties": [
    "Bloomberg"
   ],
   "industry": "Financial services",
   "reviewed": false,
   "summary": "Bloomberg announced the launch of Bloomberg Enterprise Model Context Protocol (MCP), an AI access layer for Data License Plus (DL+), enabling clients' AI agents to discover, understand, and retrieve licensed Bloomberg data across more than 100 million securities and over 50,000 fields through a standardized MCP interface.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/mpa-bytedance-ai-copyright-agreement",
   "headline": "Motion Picture Association and ByteDance agree to strengthen copyright protections in Seedance and Seedream",
   "announced_on": "2026-09-29",
   "date_basis": null,
   "parties": [
    "Motion Picture Association",
    "ByteDance"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "On August 18, 2026, the Motion Picture Association and ByteDance announced an agreement to strengthen copyright protections in ByteDance's AI video and image-generation tools, Seedance and Seedream. The agreement followed a February 20 cease-and-desist letter from the MPA alleging Seedance 2.0 was trained on copyrighted material.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/bofa-cashpro-payments-insights",
   "headline": "Bank of America launches Payments Insights using proprietary treasury data for CashPro clients",
   "announced_on": "2026-09-28",
   "date_basis": null,
   "parties": [
    "Bank of America"
   ],
   "industry": "Financial services",
   "reviewed": true,
   "summary": "On 28 September 2026 Bank of America launched Payments Insights inside CashPro Data Intelligence, giving corporate treasury clients peer benchmarks on payment efficiency, cross-border flows and working capital, drawing on the 213 million payments CashPro handled in 1H 2026. Allegis Group's Laura Fox, a CashPro Board member, helped shape it. BofA bundles the analytics into the portal rather than pricing them as a standalone data product.",
   "route": "wrap",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/orion-mls-multi-state-exchange",
   "headline": "MetroList, NNRMLS and Oregon Data Share launch Orion Real Estate Data Exchange across CA, NV, OR",
   "announced_on": "2026-09-23",
   "date_basis": null,
   "parties": [
    "MetroList",
    "Northern Nevada Regional MLS",
    "Oregon Data Share",
    "Rapattoni"
   ],
   "industry": "Real estate",
   "reviewed": false,
   "summary": "On September 23, 2026, MetroList, Northern Nevada Regional MLS (NNRMLS) and Oregon Data Share (ODS) announced Orion Real Estate Data Exchange, a multi-state initiative providing real-time listing data access across MLS regions in California, Nevada and Oregon. The first phase gives members of each MLS access to listing information across participating markets in a user environment powered by Rapattoni.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/citi-commerce-media-card-transaction",
   "headline": "Citi launches Citi Commerce Media, a commerce media platform built on 6.5 billion annual credit-card transactions",
   "announced_on": "2026-09-23",
   "date_basis": null,
   "parties": [
    "Citigroup",
    "Kard"
   ],
   "industry": "Financial services",
   "reviewed": true,
   "summary": "Citi turns 6.5 billion annual card transactions across 700 spending categories into ad inventory sold to brands, buying Kard to complete the targeting-and-measurement stack in-house.",
   "route": "wrap",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-25T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/comscore-datafuelx-currency-workflow",
   "headline": "Comscore integrates its measurement data into datafuelX's M3 platform for national TV workflows",
   "announced_on": "2026-09-23",
   "date_basis": null,
   "parties": [
    "Comscore",
    "datafuelX",
    "E.W. Scripps Company",
    "OpenAP"
   ],
   "industry": "Advertising & marketing",
   "reviewed": false,
   "summary": "On 23 September 2026, Comscore announced a national data integration partnership with datafuelX, building Comscore's age-and-gender demographics into datafuelX's forecasting, pacing and posting workflows. Beginning in Q3 2026, Comscore will also make its OpenAP advanced-audience segments available through datafuelX. The first client integrations went live in August 2026.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/mcdonalds-media-network-drive-thru",
   "headline": "McDonald's launches its own media network, targeting a $1 billion advertising business built on drive-through boards",
   "announced_on": "2026-09-23",
   "date_basis": null,
   "parties": [
    "McDonald's"
   ],
   "industry": "Retail & consumer",
   "reviewed": true,
   "summary": "McDonald's is launching McDonald's Media Network, selling ads on drive-thru boards, kiosks and the app, with an ambition of a $1 billion business (CNBC, 23 September 2026). A pilot began in August 2026 across 450 company-owned US restaurants. Advertisers buy reach against 70 million daily customers; the underlying visitor and transaction data stays with McDonald's.",
   "route": "wrap",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-26T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/best-buy-amazon-fire-tv",
   "headline": "Best Buy and Amazon expand Fire TV pact, opening Insignia TV ad inventory to Best Buy Ads via Amazon Ads tech",
   "announced_on": "2026-09-23",
   "date_basis": null,
   "parties": [
    "Best Buy",
    "Amazon"
   ],
   "industry": "Retail & consumer",
   "reviewed": true,
   "summary": "From February 2027, Best Buy Ads will sell ad inventory on all new and existing Insignia Fire TVs, using Amazon Ads' programmatic technology to plan, activate, optimise and measure. Fire TV stays the exclusive OS on Insignia sets, with tens of millions already in homes. Best Buy holds the advertiser relationship, but the device, viewing signal and ad-serving tech are Amazon's.",
   "route": "wrap",
   "configuration": "partner-enriched-owner-fronted",
   "added_to_register": "2026-09-25T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/pyth-nasdaq-basic-marketplace-distribution",
   "headline": "Pyth Network approved as external distributor of Nasdaq Basic via Pyth Data Marketplace",
   "announced_on": "2026-09-22",
   "date_basis": null,
   "parties": [
    "Pyth Network",
    "Nasdaq"
   ],
   "industry": "Financial services",
   "reviewed": false,
   "summary": "On 22 September 2026, Pyth Network was approved as an external distributor of Nasdaq Basic, Nasdaq's real-time top-of-book quote and trade product for US exchange-listed securities. The feed is delivered through the Pyth Data Marketplace, and clients must first obtain written approval from Nasdaq before consuming the data.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/abbvie-iambic-ai-discovery-collaboration",
   "headline": "AbbVie and Iambic announce multi-year AI drug discovery collaboration in immunology, neuroscience and oncology",
   "announced_on": "2026-09-21",
   "date_basis": null,
   "parties": [
    "AbbVie",
    "Iambic Therapeutics"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On 21 September 2026, AbbVie (NYSE: ABBV) and Iambic announced a multi-year collaboration applying Iambic's AI platform to small molecule drug discovery across immunology, neuroscience and oncology. Iambic will receive an upfront payment and is eligible for success-based milestone payments and tiered royalties on net sales from products generated from the collaboration.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/infillion-acquires-foursquare",
   "headline": "Infillion acquires Foursquare to pair location visitation data with Catalina purchase data for ad attribution",
   "announced_on": "2026-09-18",
   "date_basis": null,
   "parties": [
    "Infillion",
    "Foursquare"
   ],
   "industry": "Advertising & marketing",
   "reviewed": true,
   "summary": "Infillion is acquiring Foursquare, announced 18 September 2026, terms undisclosed. The deal joins Foursquare's 16 billion check-ins and 250M-device U.S. coverage with Catalina's household purchase records, which Infillion bought in February 2026. One owner can now link an ad impression to a store visit and a till transaction, ending Foursquare's prior sale of visitation data to rival agencies and platforms.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-20T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/iex-pico-vendor-revenue-share",
   "headline": "IEX launches vendor partnership program with revenue share on new subscriptions to IEX market data",
   "announced_on": "2026-09-18",
   "date_basis": null,
   "parties": [
    "IEX Group",
    "Pico"
   ],
   "industry": "Financial services",
   "reviewed": false,
   "summary": "On 18 September 2026, IEX Group announced a vendor partnership program offering participating vendors a revenue share tied to qualifying new client subscriptions to IEX market data products for a period of time. Eligible products are IEX TOPS, IEX DEEP and IEX DEEP+. Stacie Swanstrom, Global Head of Market Services at Pico, was quoted in the announcement.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/opentext-cohere-north-aviator-partnership",
   "headline": "OpenText and Cohere partner to combine trusted data with agentic AI",
   "announced_on": "2026-09-16",
   "date_basis": null,
   "parties": [
    "OpenText",
    "Cohere"
   ],
   "industry": "Technology & AI",
   "reviewed": false,
   "summary": "OpenText published a press release titled 'OpenText, Cohere Partner to Combine Trusted Data with Agentic AI' announcing a partnership with Cohere.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/twist-lilly-tunelab-ablab",
   "headline": "Twist Bioscience joins Lilly TuneLab as preferred antibody characterization data provider",
   "announced_on": "2026-09-16",
   "date_basis": null,
   "parties": [
    "Twist Bioscience",
    "Eli Lilly"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On September 16, 2026, Twist Bioscience announced it has joined Eli Lilly's TuneLab as a preferred antibody characterization data provider, generating high-throughput wet lab antibody characterization data using TuneLab-specified protocols that feed into AbLab, Lilly's antibody developability prediction model. Financial terms were not disclosed.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/msk-oncokb-openevidence-integration",
   "headline": "MSK and OpenEvidence partner to integrate OncoKB into OpenEvidence and OpenEvidence into MSK's Epic",
   "announced_on": "2026-09-16",
   "date_basis": null,
   "parties": [
    "Memorial Sloan Kettering Cancer Center",
    "OpenEvidence"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On September 16, 2026, Memorial Sloan Kettering Cancer Center and OpenEvidence announced a partnership integrating MSK's OncoKB precision oncology knowledge base into OpenEvidence for providers, and integrating OpenEvidence into MSK's Epic electronic health records workflow.",
   "added_to_register": "2026-09-30T12:46:11+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/century-health-eha-retinal-rwd",
   "headline": "Century Health and Eye Health America partner to build de-identified retinal disease RWD dataset",
   "announced_on": "2026-09-15",
   "date_basis": null,
   "parties": [
    "Century Health",
    "Eye Health America"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On 15 September 2026, Century Health and Eye Health America (EHA) announced a partnership to transform ophthalmology clinical data into research-grade datasets for real-world evidence generation and life sciences research on chronic retinal conditions, including diabetic retinopathy and age-related macular degeneration.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/tempus-ai-q2-data-licensing",
   "headline": "Tempus AI discloses ~$200M Q2 data-licensing TCV and 36% growth at Morgan Stanley healthcare conference",
   "announced_on": "2026-09-15",
   "date_basis": null,
   "parties": [
    "Tempus AI"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On 15 September 2026, Tempus AI CEO Eric Lefkofsky told the Morgan Stanley 24th Annual Global Healthcare Conference that its data licensing business grew about 36% last quarter, with the latest quarter reaching about $200 million in total contract value bookings and marking the third consecutive quarter above $100 million in TCV.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/datavant-neuberger-kkr-minority-stake",
   "headline": "Neuberger and KKR agree significant minority stake in health-data platform Datavant alongside New Mountain",
   "announced_on": "2026-09-15",
   "date_basis": null,
   "parties": [
    "Datavant",
    "Neuberger",
    "KKR",
    "New Mountain Capital"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "On 15 September 2026, Neuberger and KKR agreed to take an equity stake in Datavant, the US health records network reaching 80,000+ providers and 75 of the top 100 US health systems. New Mountain Capital, invested since 2014, keeps its controlling position. Terms were not disclosed and closing is expected in Q4 2026.",
   "route": "not-applicable",
   "configuration": "not-applicable",
   "added_to_register": "2026-09-20T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/mitsui-oncoshot-ihh-oncology-data",
   "headline": "Mitsui signs service agreement with Oncoshot to analyse IHH oncology real-world data across Asia-Pacific",
   "announced_on": "2026-09-11",
   "date_basis": "reported",
   "parties": [
    "Mitsui & Co.",
    "Oncoshot",
    "IHH Healthcare"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "On September 11, 2026, Mitsui & Co. signed a service agreement with Oncoshot to anonymise and structure oncology EMR and lab data from IHH Healthcare's 89 hospitals across 10 countries; terms undisclosed. IHH owns every record but signed nothing: Mitsui fronts the deal as largest shareholder, and Oncoshot does the work that makes the data sellable to pharma and CROs.",
   "route": "sell",
   "configuration": "partner-enriched-owner-fronted",
   "added_to_register": "2026-09-11T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/owkin-servier-kpro-mosaic-license",
   "headline": "Owkin licenses K Pro AI scientist and MOSAIC multimodal patient data to Servier for oncology research",
   "announced_on": "2026-09-11",
   "date_basis": "announced",
   "parties": [
    "Owkin",
    "Servier"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "On 11 September 2026, Owkin licensed its K Pro agentic AI scientist together with MOSAIC multimodal patient data to Servier for oncology research, extending an earlier subgroup identification collaboration. Financial terms were not disclosed. Selling the reasoning tool and the underlying data as one package means Servier cannot swap in cheaper oncology data elsewhere.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-11T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/umg-elevenlabs-catalogue-licence",
   "headline": "Universal Music Group licenses catalogue to ElevenLabs for multi-year AI music platform collaboration",
   "announced_on": "2026-09-10",
   "date_basis": "announced",
   "parties": [
    "Universal Music Group",
    "ElevenLabs"
   ],
   "industry": "Media & publishing",
   "reviewed": true,
   "summary": "Universal Music Group licensed its catalogue to ElevenLabs on 10 September 2026 in the AI startup's first major-label deal, covering AI tools for artists and a new fan platform for remixes, mashups and personalised vocals. Financial terms are undisclosed. ElevenLabs launches and operates the fan surface, so UMG's downstream economics depend on a distributor it does not control.",
   "route": "sell",
   "configuration": "partner-enriched-partner-fronted",
   "added_to_register": "2026-09-10T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/pitchbook-chatgpt-financial-services-connector",
   "headline": "PitchBook becomes data partner for OpenAI's ChatGPT for Financial Services, delivering firmographic data via Essential connector",
   "announced_on": "2026-09-10",
   "date_basis": "announced",
   "parties": [
    "PitchBook",
    "Morningstar",
    "OpenAI"
   ],
   "industry": "Financial services",
   "reviewed": true,
   "summary": "On 10 September 2026, PitchBook (a Morningstar unit) became a data partner for OpenAI's ChatGPT for Financial Services, with its Essential firmographic dataset on companies, investors and funds queryable inside the GPT-6 Astra product. Answers cite back to PitchBook, keeping the source visible to analysts even though the workspace and enterprise contract sit with OpenAI. Commercial terms were not disclosed.",
   "route": "sell",
   "configuration": "partner-enriched-partner-fronted",
   "added_to_register": "2026-09-22T13:15:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/quartr-openai-chatgpt-financial-services",
   "headline": "Quartr becomes a data partner to OpenAI's ChatGPT for Financial Services",
   "announced_on": "2026-09-10",
   "date_basis": "announced",
   "parties": [
    "Quartr",
    "OpenAI"
   ],
   "industry": "Financial services",
   "reviewed": false,
   "summary": "On 10 September 2026, Quartr announced a partnership with OpenAI as a data partner for ChatGPT for Financial Services, supplying first-party investor relations data covering more than 16,000 public companies.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/flatiron-nccn-telescope-renewal",
   "headline": "Flatiron Health renews NCCN real-world oncology data collaboration through 2028, deploys Flatiron Telescope",
   "announced_on": "2026-09-09",
   "date_basis": "announced",
   "parties": [
    "Flatiron Health",
    "National Comprehensive Cancer Network"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "Flatiron Health and the National Comprehensive Cancer Network renewed their real-world oncology data collaboration through 2028, announced 9 September 2026, and deployed Flatiron's Telescope AI layer on top. The 34 NCCN academic centers supply the raw EHR data on complex and rare cancers, while Flatiron owns the AI intelligence layer and the pharma customer book that sells cohorts to roughly 20 therapeutics developers.",
   "route": "unclear",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-15T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/catalist-kalshi-prediction-market-rights",
   "headline": "Catalist Sports grants Kalshi exclusive US prediction-market rights to live streams and low-latency sports data",
   "announced_on": "2026-09-08",
   "date_basis": "announced",
   "parties": [
    "Catalist Sports",
    "Kalshi"
   ],
   "industry": "Media & publishing",
   "reviewed": true,
   "summary": "Announced 8 September 2026, Catalist Sports granted Kalshi exclusive US prediction-market access to Infront-sourced live streams and low-latency data covering 65,000+ tennis matches plus international soccer, basketball and ice hockey, on a multi-year deal. Sportsbook and Canadian uses stay outside the grant, making prediction markets a distinct sales channel.",
   "route": "sell",
   "configuration": "partner-enriched-owner-fronted",
   "added_to_register": "2026-09-15T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/indian-express-openai-chatgpt-licence",
   "headline": "Indian Express Group and OpenAI announce strategic partnership to surface Group journalism in ChatGPT",
   "announced_on": "2026-09-08",
   "date_basis": null,
   "parties": [
    "Indian Express Group",
    "OpenAI"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "On 8 September 2026, the Indian Express Group and OpenAI announced a strategic partnership under which select summaries or excerpts from Group publications will appear in ChatGPT with source identification and direct links to the original articles. The initial partnership covers The Indian Express, The Financial Express and the group's business properties, across live reporting and archived content in seven languages.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/circana-liquid-mix-meridian",
   "headline": "Circana launches Liquid Mix with Google Meridian, combining Google's MMM framework with Circana's first-party data",
   "announced_on": "2026-09-08",
   "date_basis": "announced",
   "parties": [
    "Circana",
    "Google"
   ],
   "industry": "Advertising & marketing",
   "reviewed": true,
   "summary": "On 8 September 2026, Circana launched Liquid Mix, wrapping Google's open-source Meridian marketing-mix-modelling code around its own POS and 290M-household panel data and selling channel-level ROI reads to CPG advertisers. Google contributes code, not data, and takes no disclosed revenue share. With Meridian free on GitHub since February 2025, the margin sits with whoever owns the calibration data.",
   "route": "not-applicable",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-10T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/bccl-openai-chatgpt-news-licensing",
   "headline": "BCCL and OpenAI announce strategic partnership to surface BCCL journalism in ChatGPT",
   "announced_on": "2026-09-07",
   "date_basis": null,
   "parties": [
    "OpenAI",
    "Bennett, Coleman & Co Ltd"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "On 7 September 2026, Bennett, Coleman & Co Ltd (BCCL) and OpenAI announced a strategic partnership under which content from BCCL publications, including The Times of India and The Economic Times, will appear in ChatGPT responses with publication attribution and direct links back to the original articles.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/circana-doordash-incrementality-validation",
   "headline": "Circana and DoorDash partner to bring third-party incrementality validation to DoorDash Sponsored Products and Brands",
   "announced_on": "2026-09-02",
   "date_basis": "announced",
   "parties": [
    "Circana",
    "DoorDash"
   ],
   "industry": "Advertising & marketing",
   "reviewed": true,
   "summary": "DoorDash brings in Circana's cross-retailer panel to mark its own retail-media homework, because a lift number generated inside DoorDash's own ecosystem is not the one a CPG advertiser needs to defend the next budget cycle.",
   "route": "wrap",
   "configuration": "partner-enriched-owner-fronted",
   "added_to_register": "2026-09-05T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/owkin-k-pro-boehringer-licence",
   "headline": "Owkin licenses K Pro AI Scientist plus multimodal oncology and immunology patient data to Boehringer Ingelheim",
   "announced_on": "2026-09-02",
   "date_basis": "announced",
   "parties": [
    "Owkin",
    "Boehringer Ingelheim"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "On 2 September 2026, Owkin licensed K Pro, its AI Scientist, plus multimodal oncology data to Boehringer Ingelheim, and will generate new immunology data for the pharma's R&D. Financial terms were not disclosed. The deal extends a 2025 MOSAIC tumour microenvironment pilot, letting Boehringer run reproducible analyses and hypothesis campaigns inside its own environment.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-05T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/nference-rush-hosted-clinical-platform",
   "headline": "nference and Rush University System for Health announce long-term partnership for Rush-hosted clinical analytics platform",
   "announced_on": "2026-09-02",
   "date_basis": "unknown",
   "parties": [
    "nference",
    "Rush University System for Health"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "On 2 September 2026, Rush University System for Health and nference announced a long-term partnership for a Rush-hosted analytics platform covering de-identified multimodal data on nearly 5 million patients. Rush is the first Illinois AMC to join nference's network alongside Mayo, Duke and Vanderbilt. No biopharma buyer or revenue terms are disclosed.",
   "route": "unclear",
   "configuration": "partner-enriched-owner-fronted",
   "added_to_register": "2026-09-05T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/simon-media-network-launch",
   "headline": "Simon Property launches Simon Media Network across 200+ US shopping destinations using first-party visit and commerce data",
   "announced_on": "2026-09-01",
   "date_basis": null,
   "parties": [
    "Simon Property Group"
   ],
   "industry": "Real estate",
   "reviewed": true,
   "summary": "Simon Property Group launched Simon Media Network on 1 September 2026, selling advertisers placements across 200+ US shopping, dining and entertainment destinations, including in-venue displays, ShopSimon.com and the Simon+ loyalty program. Advertisers buy inventory priced against Simon's first-party visit and commerce data, but the data itself stays with Simon, which owns the properties, the measurement stack and the margin.",
   "route": "wrap",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-05T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/circle-k-full-circle-media",
   "headline": "Circle K relaunches retail media network as Full Circle Media across US, Canada and Europe",
   "announced_on": "2026-08-19",
   "date_basis": null,
   "parties": [
    "Circle K",
    "Alimentation Couche-Tard"
   ],
   "industry": "Retail & consumer",
   "reviewed": false,
   "summary": "Circle K on 19 August 2026 relaunched its retail media network as Full Circle Media by Circle K, an omnichannel network designed to help brands connect with convenience and fuel shoppers across the United States, Canada and Europe. The network is operated by Circle K, which is owned by Laval, Quebec-based Alimentation Couche-Tard.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/ana-retail-media-measurement-standardization",
   "headline": "ANA plans to issue Retail Media Measurement Standardization report with input from Walmart, Albertsons and Target",
   "announced_on": "2026-08-18",
   "date_basis": "announced",
   "parties": [
    "ANA",
    "Walmart",
    "Albertsons",
    "Target"
   ],
   "industry": "Retail & consumer",
   "reviewed": false,
   "summary": "The Association of National Advertisers plans to issue its Retail Media Measurement Standardization report on August 18, 2026, offering recommendations for brands using retail media networks. The framework was assembled by the ANA's Media Measurement Leadership Council retail media measurement subcommittee with input from over 40 brand media heads, and reviewed by RMNs including Walmart Connect, Albertsons Media Collective and Roundel.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/google-spirit-airlines-bankruptcy-data",
   "headline": "Google wins $10M bankruptcy auction for Spirit Airlines' enterprise data and code to train AI models",
   "announced_on": "2026-08-14",
   "date_basis": "filed",
   "parties": [
    "Google",
    "Spirit Airlines"
   ],
   "industry": "Mobility & automotive",
   "reviewed": true,
   "summary": "Google won an Aug 14, 2026 bankruptcy auction for defunct Spirit Airlines' corporate data at $10M, beating Mercor's $7.5M backup bid. The scope covers ~100M emails, ~500M Teams chats, ~30M lines of code and ~3.4M payroll records across ~80,000 accounts, with passenger and loyalty PII carved out and a third party de-identifying before transfer.",
   "route": "sell",
   "configuration": "buyer-enriched",
   "added_to_register": "2026-08-14T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/curiositystream-ai-training-licensing",
   "headline": "CuriosityStream Q2 2026 press release discloses $14.1M licensing revenue driven by AI training partnerships",
   "announced_on": "2026-08-12",
   "date_basis": "announced",
   "parties": [
    "CuriosityStream"
   ],
   "industry": "Media & publishing",
   "reviewed": true,
   "summary": "CuriosityStream disclosed $14.1M in Q2 2026 licensing revenue on August 12, up 48% year-on-year at 72.8% gross margin, selling rights-cleared video, audio and an 880B-token private code corpus to AI labs. Full-year guidance was raised to $77-82M. The same factual-media archive that earned inside an SVOD subscription is now priced directly against a foundation-model buyer.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-08-25T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/phonepe-pulsepro-enterprise-intelligence",
   "headline": "PhonePe launches PulsePro enterprise intelligence platform monetising aggregated UPI transaction data for Indian businesses",
   "announced_on": "2026-07-30",
   "date_basis": "announced",
   "parties": [
    "PhonePe"
   ],
   "industry": "Financial services",
   "reviewed": true,
   "summary": "PhonePe turns aggregated UPI transaction flows into PulsePro, a paid enterprise intelligence product where the insight itself is what buyers come for, sitting above the free PhonePe Pulse portal launched in 2021.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-08-05T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/adnoc-engage-retail-media-launch",
   "headline": "ADNOC Distribution launches Engage by ADNOC retail media network in the UAE",
   "announced_on": "2026-07-29",
   "date_basis": null,
   "parties": [
    "ADNOC Distribution"
   ],
   "industry": "Retail & consumer",
   "reviewed": false,
   "summary": "ADNOC Distribution announced the launch of Engage by ADNOC on 29 July 2026, a retail media network offering brands access to its UAE mobility, convenience retail and digital channels, using insights from more than 2.7 million ADNOC Rewards members. The company expects the platform to generate more than $25 million in cumulative gross profit during its first five years.",
   "added_to_register": "2026-10-02T05:38:45+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/onemednet-foundation-model-imaging-sale",
   "headline": "OneMedNet signs $11.5M+ agreement to supply regulatory-grade real-world imaging data for foundational AI model training",
   "announced_on": "2026-07-28",
   "date_basis": "announced",
   "parties": [
    "OneMedNet"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "OneMedNet (Nasdaq: ONMD) announced a $11.5M+ agreement to supply regulatory-grade, de-identified DICOM imaging data from its iRWD network (1,400+ sites at April 2025, later 2,130+) for foundation AI model training. The buyer is not named. OneMedNet does the de-identification and curation up front, takes a one-off fee, and does not share in the trained model's downstream value.",
   "route": "sell",
   "configuration": "buyer-enriched",
   "added_to_register": "2026-08-01T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/reddit-google-ai-licence-renewal",
   "headline": "Reddit weighs ending $60M/year Google AI training licence as renewal negotiations stall",
   "announced_on": "2026-07-22",
   "date_basis": "reported",
   "parties": [
    "Reddit",
    "Google",
    "OpenAI"
   ],
   "industry": "Media & publishing",
   "reviewed": true,
   "summary": "Reddit licenses its user-generated corpus to OpenAI and Google for AI training at roughly $60M/year from Google alone, but is threatening to walk from the Google renewal after concluding the original term was under-priced against what Gemini extracted. Q2 2026 disclosure showed data-licensing revenue of $43M, only 24% YoY growth with no new named buyers, and the stock fell more than 20%.",
   "route": "sell",
   "configuration": "buyer-enriched",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/iconic-media-retail-media-rebrand",
   "headline": "The Iconic rebrands and expands retail media business as ICONIC Media",
   "announced_on": "2026-07-21",
   "date_basis": null,
   "parties": [
    "The Iconic"
   ],
   "industry": "Retail & consumer",
   "reviewed": true,
   "summary": "The Iconic rebranded its retail media unit as ICONIC Media on 21 July 2026, days after Myer launched its own network. The new brand pulls onsite ads, customer insights, influencer, offsite, creative, OOH and physical activations under one roof led by Joshua Nunan, with the self-service platform up 160% YoY in H1 2026 and Sponsored Products averaging 390% ROAS.",
   "route": "wrap",
   "configuration": "owner-enriched",
   "added_to_register": "2026-09-22T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/myer-media-network-mirakl-ads",
   "headline": "Myer launches Myer Media Network powered by Myer One loyalty data and Mirakl Ads",
   "announced_on": "2026-07-17",
   "date_basis": null,
   "parties": [
    "Myer",
    "Mirakl"
   ],
   "industry": "Retail & consumer",
   "reviewed": true,
   "summary": "On 17 July 2026 Myer launched the Myer Media Network, a retail media business built on its Myer One loyalty program and running on Mirakl Ads, led by former Coles 360 executive Michael Sharlassian.",
   "route": "wrap",
   "configuration": "owner-enriched",
   "added_to_register": "2026-07-30T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/nine-microsoft-copilot-licence",
   "headline": "Nine Entertainment signs AI content agreement with Microsoft to allow Copilot to reference its mastheads",
   "announced_on": "2026-07-03",
   "date_basis": null,
   "parties": [
    "Nine Entertainment",
    "Microsoft"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "Nine Entertainment announced on 3 July 2026 an Australian-first AI content agreement with Microsoft that allows Microsoft Copilot to reference the text of Nine's content, including material beyond paywalled previews, when generating AI search responses. The agreement covers The Australian Financial Review, The Sydney Morning Herald, The Age, Brisbane Times and WAToday.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/snowflake-marketplace-partner-bookings",
   "headline": "Snowflake Marketplace partners earn $100M+ in gross bookings in first half of 2026, up 277% YoY",
   "announced_on": "2026-06-30",
   "date_basis": "announced",
   "parties": [
    "Snowflake"
   ],
   "industry": "Technology & AI",
   "reviewed": true,
   "summary": "Snowflake Marketplace partners including Dun & Bradstreet, Sema4.ai and Dataiku booked over $100M gross in H1 2026, up 277% year on year across 1,700+ transactions. Snowflake runs the venue but owns none of the underlying data assets sold across it.",
   "route": "not-applicable",
   "configuration": "not-applicable",
   "added_to_register": "2026-07-10T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/skt-kb-seoul-merchant-data",
   "headline": "SKT, KB Kookmin Bank, KB Kookmin Card and Seoul Credit Guarantee Foundation sign MOU to share data for small merchants",
   "announced_on": "2026-06-16",
   "date_basis": "announced",
   "parties": [
    "SK Telecom",
    "KB Kookmin Bank",
    "KB Kookmin Card",
    "Seoul Credit Guarantee Foundation"
   ],
   "industry": "Telecom",
   "reviewed": false,
   "summary": "SK Telecom said on Tuesday that it signed an MOU for data sharing and joint research to support small merchants with the Seoul Credit Guarantee Foundation, KB Kookmin Bank and KB Kookmin Card. The signing ceremony was held on Monday at KB Kookmin Bank's new building in Yeouido, Seoul. The announcement was published on 2026-06-17.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/pateo-xunce-saimo-tokenos-framework",
   "headline": "PATEO, Xunce Technology and Saimo Technology sign tripartite framework on in-vehicle token AI",
   "announced_on": "2026-06-08",
   "date_basis": null,
   "parties": [
    "PATEO",
    "Xunce Technology",
    "Saimo Technology"
   ],
   "industry": "Mobility & automotive",
   "reviewed": false,
   "summary": "On 8 June 2026, PATEO (02889.HK) disclosed a voluntary announcement that it had signed a tripartite strategic cooperation framework agreement with Xunce Technology and Saimo Technology to jointly develop a token-based physical AI world model and a closed-loop industrial system covering edge-side hardware, simulation testing, data infrastructure, token settlement and commercial operations.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/chegg-stem-corpus-ai-licensing",
   "headline": "Chegg pivots to licensing decade of proprietary STEM academic content and expert network to AI labs",
   "announced_on": "2026-05-13",
   "date_basis": "announced",
   "parties": [
    "Chegg"
   ],
   "industry": "Media & publishing",
   "reviewed": true,
   "summary": "On 13 May 2026, Chegg announced it will license a decade of proprietary STEM step-by-step solutions and its calibrated subject-matter expert network to frontier AI labs for training and evaluation, with early customers including Magnificent Seven members. At a ~$112M market cap, Chegg is selling both the archive and the ongoing expert work, but has little leverage to price what the trained weights retain.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-06-30T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/reddit-capital-light-corpus",
   "headline": "Reddit's capital-light data model: $1M capex against $300M+ cash flow demonstrates non-consumption and non-rivalry",
   "announced_on": "2026-04-30",
   "date_basis": "announced",
   "parties": [
    "Reddit",
    "Google",
    "OpenAI"
   ],
   "industry": "Media & publishing",
   "reviewed": true,
   "summary": "Reddit's Q1 2026 report (30 April 2026) posted $663M revenue, $204M net income and $300M+ cash flow against just $1M capex, with 'other revenue' including data licensing at $39M, up 15% YoY. Google and OpenAI are the two biggest licensing partners, paying fixed fees while their models keep whatever they extract from the threaded corpus.",
   "route": "sell",
   "configuration": "buyer-enriched",
   "added_to_register": "2026-05-10T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/customers-bank-openai-mode-one",
   "headline": "Customers Bank signs OpenAI deal to automate lending, deposits and payments using its own operational data",
   "announced_on": "2026-04-27",
   "date_basis": "reported",
   "parties": [
    "Customers Bank",
    "OpenAI"
   ],
   "industry": "Financial services",
   "reviewed": true,
   "summary": "Customers Bank, a $25.9 billion regional lender, signed a multiyear partnership with OpenAI in April 2026 to automate lending, deposits and payments, targeting an efficiency ratio move from about 49% to the low 40s. A co-development clause lets the pair build tools OpenAI could sell to other banks, handing a regulated-finance training corpus across the table in exchange for tool access.",
   "route": "improve",
   "configuration": "owner-enriched",
   "added_to_register": "2026-06-18T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/swiggy-builders-club-mcp-commerce",
   "headline": "Swiggy to launch Builders Club, opening 3 MCP servers and 18+ API tools to external developers on AWS",
   "announced_on": "2026-04-27",
   "date_basis": "announced",
   "parties": [
    "Swiggy",
    "Amazon Web Services"
   ],
   "industry": "Retail & consumer",
   "reviewed": false,
   "summary": "On April 27, 2026, Swiggy announced Swiggy Builders Club, an invite-led programme giving approved developers, startups and enterprises access to 3 MCP servers and 18+ API tools across Swiggy Food, Instamart and Dineout. The programme runs on Amazon Bedrock, AWS Trainium and Amazon Bedrock AgentCore.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/ppd-healthverity-enterprise-claims-access",
   "headline": "Thermo Fisher's PPD business signs enterprise RWD agreement with HealthVerity",
   "announced_on": "2026-04-13",
   "date_basis": null,
   "parties": [
    "Thermo Fisher Scientific",
    "HealthVerity"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On April 13, 2026, Thermo Fisher Scientific's PPD clinical research business announced a strategic data collaboration with HealthVerity providing enterprise-level access to HealthVerity's taXonomy claims dataset covering more than 270 million de-identified US patient lives, plus a marketplace of more than 70 curated data sources.",
   "added_to_register": "2026-10-01T05:42:36+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/tempus-gilead-lens-enterprise-expansion",
   "headline": "Tempus AI expands multi-year collaboration giving Gilead enterprise-wide access to Lens platform and multimodal real-world oncology data",
   "announced_on": "2026-04-09",
   "date_basis": "unknown",
   "parties": [
    "Tempus AI",
    "Gilead Sciences"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "Tempus AI expanded its multi-year Gilead collaboration on April 9, 2026, giving Gilead enterprise-wide access to the Lens platform and its 8.5M+ de-identified oncology records, plus dedicated Tempus analytical services. Financial terms were not disclosed. Selling analyst labour alongside the data keeps every step of the work inside Tempus.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-04-09T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/anthropic-acquires-coefficient-bio",
   "headline": "Anthropic's $400M acquisition of Coefficient Bio for domain-specific biotech data underscores substrate dimensions",
   "announced_on": "2026-04-01",
   "date_basis": "reported",
   "parties": [
    "Anthropic",
    "Coefficient Bio",
    "Dimension"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "Anthropic announced the acquisition of Coefficient Bio in April 2026 for approximately $400M in Anthropic stock, folding its 10-person team and proprietary biotech data into Claude for Life Sciences. Founded in August 2025 by ex-Genentech researchers Samuel Stanton and Nathan Frey and half-owned by Dimension, Coefficient sold data with regulated provenance that Claude could not scrape.",
   "route": "sell",
   "configuration": "unclear",
   "added_to_register": "2026-04-10T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/tempus-merck-lens-expansion",
   "headline": "Tempus expands multi-year Merck collaboration giving Merck access to de-identified multimodal data and Lens platform",
   "announced_on": "2026-03-03",
   "date_basis": "announced",
   "parties": [
    "Tempus AI",
    "Merck"
   ],
   "industry": "Health & life sciences",
   "reviewed": true,
   "summary": "Tempus AI and Merck expanded their multi-year collaboration on March 3, 2026, giving Merck access to Tempus' de-identified multimodal oncology dataset through the Lens platform and Workspaces. No financial terms were disclosed. Merck works inside Tempus' environment rather than taking the raw data out, so Tempus keeps control of the data, the AI tooling and the analytical workspace.",
   "route": "sell",
   "configuration": "owner-enriched",
   "added_to_register": "2026-03-03T12:00:00+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/merck-mayo-clinic-platform-orchestrate",
   "headline": "Merck and Mayo Clinic announce R&D collaboration for AI-enabled drug discovery and precision medicine",
   "announced_on": "2026-02-18",
   "date_basis": null,
   "parties": [
    "Merck",
    "Mayo Clinic"
   ],
   "industry": "Health & life sciences",
   "reviewed": false,
   "summary": "On 18 February 2026, Merck and Mayo Clinic announced a research and development agreement giving Merck access to Mayo Clinic Platform, including de-identified clinical, genomic and multimodal data, to support AI-enabled drug discovery. Initial focus is on inflammatory bowel disease, atopic dermatitis and multiple sclerosis.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/shutterstock-ai-services-training-data",
   "headline": "Shutterstock launches AI Services offering training datasets, preference data and evaluation tools for model builders",
   "announced_on": "2025-10-07",
   "date_basis": null,
   "parties": [
    "Shutterstock",
    "NVIDIA",
    "Meta",
    "OpenAI"
   ],
   "industry": "Media & publishing",
   "reviewed": false,
   "summary": "On 7 October 2025 Shutterstock announced AI Services, a suite for model builders providing custom training datasets, before/after pairs, creative-expert preference data, curation and annotation, and evaluation pipelines. The company cited NVIDIA, Meta, OpenAI and Runway as existing partners.",
   "added_to_register": "2026-09-30T12:39:28+00:00"
  },
  {
   "url": "https://gianlucacarrera.com/deals/petbarn-petads-oohmedia-reo",
   "headline": "Petbarn launches PetAds retail media network with oOh!media's reo",
   "announced_on": "2025-02-18",
   "date_basis": null,
   "parties": [
    "Petbarn",
    "oOh!media"
   ],
   "industry": "Retail & consumer",
   "reviewed": false,
   "summary": "Petbarn announced on 18 February 2025 the launch of PetAds, a retail media network built in partnership with reo, powered by oOh!media. The network uses first-party data from Petbarn's Friends for Life loyalty program and covers onsite, off-site and in-store advertising across Petbarn's Australian store footprint.",
   "added_to_register": "2026-10-02T05:38:45+00:00"
  }
 ]
}